Creative Direction: Coercion Design Art Direction and Design: Chris Young Project consisted of a complete redesign of The Salient Group’s corporate website. The company had grown, and wanted to present a more accurate representation of what the company had grown into. They also wanted to augment their news section, get their entire company’s press and media [...]
Creative Direction: Coercion Design Art Direction/Design: Chris Young Brochure for Qualex-Landmark’s Luxe development in Burnaby, BC. Took advantage of matte and gloss varnishes on the cover to create a rich look using a pattern applied across the project’s collateral, opening up into a vibrant presentation of the twin-tower project. Brochure highlights the neighbourhood and building features across this [...]
Art Direction: Coercion Design Design: Chris Young The presentation folder was designed to hold a large amount of customized documentation in it’s deep gusseted pocket. The Townline corporate brochure, and a wiro-bound overview of Townline projects were also included for investor presentations. The cover featured a blind-emboss logo, opening to a large photo inside which was split [...]
Art Direction: Coercion Design Design: Chris Young The corporate brochure defined the company. It included an introductory letter from the company president, and a timeline of the company’s milestones in a graphic 3-page spread. The final page explains the company’s environmental commitment, a program they call ‘Down to Earth’. Designed with a back pocket for project-specific information [...]
Creative Direction: Coercion Design Art Direction and Design: Chris Young Intracorp’s corporate website was starting to show it’s age, it had been more than six or seven years since it’s original launch. They were looking for a clean, slick, and much more content-rich site than their old one. They wanted to really showcase their history [...]
Art Direction: Coercion Design Design: Chris Young Oversized print brochure for Mosaic Homes’ Stories development of town-homes located off Commercial Drive in East Vancouver. The brochure’s design was closely tied in with the look and feel of the website and other collateral. See also Mosaic Stories ads. See all projects tagged ‘Real Estate Marketing’. [...]
Creative Direction: Coercion Design Art Direction and Design: Chris Young Website for The Salient Group’s heritage loft-conversion residential/commercial development on Beatty Street in Vancouver’s Crosstown area. This was a small site to showcase the features of this heritage loft conversion, the neighbourhood, floorplans and a gallery of the area. As with all Salient projects, a dominant colour is [...]
Creative Direction: Coercion Design Art Direction and Design: Chris Young Website for The Salient Group’s Paris Block development on West Hastings Street in downtown Vancouver. The Paris Block building is an early-era heritage building just east of the new Woodwards building. The website showcases the features of this heritage loft conversion, the neighbourhood, floorplans and [...]
